At War With Salesforce & Shopify — Adobe Acquires Magento Ecommerce
When I first heard that Adobe was to acquire ecommerce platform Magento for a cool $1.68 billion and watched Shopify's stock quickly drop -5% in reaction to the news, my first instinct was that Shopify finally had a viable new competitor. But there is a another ecommerce business that Adobe's eyeing more directly…